Viva Continental Deli and Wine Bar

Although in 2020 Viva Continetal moved its business model to produce only its successful wholesale food lines under its brand 180/10, when it relocated in 2018 to a stand alone shop on Magill Road it was already a trusted, long established, truly continental food retailer. Providing excellence in service, quality, variety, freshness, cleanliness and convenience - stocking a huge and diverse range of products from smallgoods, antipasto, cheeses and breads to condiments, cakes, biscuits and so much more. The relocation also provided clientele a new opportunity to enjoy the Viva Continental experience in a bespoke environment that includes an eclectic café and fabulous wine bar offering local and international bio-dynamic wines from small producers.

Taking design cues from the original Viva Continental brand Detour created in 2013, we developed simple eye-catching signage - both external and internal that would be engaging and dynamic along a busy arterial road. We have also extended the Viva brand into a range of generic packaged goods.

Brand Identity
Promotional Material